Luke Jaten – Postcard Profits 2.0

Generate High-Converting Inbound Leads Using Direct Mail Postcard Marketing

Direct mail authority Luke Jaten presents Postcard Profits 2.0. In an era where digital inboxes are completely flooded with spam, discover how to use low-cost physical postcards to reach affluent decision-makers directly in their mailboxes, generate high-intent inbound phone calls, and close lucrative sales.

What You Will Learn

• The High-Yield Postcard Formula: Designing 4×6 and 6×9 postcards with bold headline hooks and high readability.
• Sourcing Laser-Targeted Mailing Lists: Pulling high-income, enthusiast, and verified business owner lists with high accuracy.
• Direct-Response Postcard Copywriting: Formatting bullet point stacks, urgent deadlines, and clear response mechanisms.
• Tracking & Automated Fulfillment: Using unique QR codes, tracking phone numbers, and automated print-and-mail services.

Comprehensive Curriculum Breakdown

1. Module 1: The Direct Mail Renaissance: Why Physical Mailboxes Convert at Higher Rates Than Digital Ads
2. Module 2: Anatomy of a Winning Postcard: Heading Formulations, Visual Contrast & Above-the-Fold Rules
3. Module 3: Sourcing Clean Mailing Lists: List Brokers, Dun & Bradstreet, InfoUSA & Demographic Filters
4. Module 4: Crafting the Irresistible Direct Response Offer: Free Reports, Gift Cards & Recorded Free Audits
5. Module 5: Tracking & Response Metrics: Call Tracking Lines, Dynamic QR Codes & Conversion Analysis
6. Module 6: Printing & Mailing Automation: Partnering with Trade Printers to Automate Daily/Weekly Drops

Frequently Asked Questions